Dear vegans: your “vegan” cheese is made with DAIRY protein – Watch at

Marketing is one of the keys to maintaining consumer demand. But sometimes marketers go a wee-bit overboard, stretching the truth about whatever good and service they’re trying to sell in order to maximize profits.

In a recent video update, Mike Adams, the Health Ranger, discussed this very thing as it pertains to so-called “vegetarian” and “vegan” food products, some of which are deceptively marketed as something they’re not.

Watch below as Adams, who heads up CWC Labs, explains why many alternative “cheese” products marketed to vegetarians and vegans contain hidden animal ingredients such as casein, a type of protein derived from cows’ milk.

“I’m here to tell you the truth that might shock you if you think you’re a vegan; you might not be a vegan after all,” Adams explains.

“Sometimes you don’t need a million dollars worth of equipment to get the answer to what’s in your food. Sometimes all you have to do is look at the label because it’s right there on the ingredients. And in this case, this product, GoVeggie, contains milk protein, casein, from cows.”

You can also read Adams’ article on this at

All “veggie” cheeses appear to contain questionable ingredients, says Adams

In evaluating a number of so-called “veggie” cheeses, Adams found that all of them contain casein or some other animal ingredient that consumers probably aren’t aware is present in the product.

“In fact, all of the vegetarian and vegan cheeses that I’ve seen so far at the grocery store have all contained cows’ milk protein,” Adams warns.

“And it’s not even organic, which means it could contain hormones or pesticides or, who knows, maybe those cows were fed GMOs, you don’t know.”

Other GoVeggie products loaded with canola oil and soy protein concentrate, both likely GMOs

This, of course, is another common problem with many “health food” products – the presence of hidden poisons in the form of genetically-engineered ingredients and other additives that may contain additional chemical toxins.

In the case of “veggie” cheeses, many of them contain meat alternatives like soy protein that, more often than not, come from GMO sources that are heavily sprayed with pesticides and herbicides known to cause health problems.

“So you think you’re eating healthy because you’re a vegan or a vegetarian, and you end up eating GMO soy protein and canola oil and cows’ protein in the cheese, the so-called cheese,” Adams says. “You’re being tricked by these companies, and that’s why I do these kinds of videos.”

Adams has no problem with people trying to eat healthy and live healthy lifestyles however they see fit, even if it means making extreme dietary restrictions. He merely wants the public to know that not all such products are actually healthy, and that people need to read the labels carefully.

“I respect your dietary decisions – eat the way you want to eat – but at least know the truth about what you’re eating. Read the labels and know what’s in your food,” Adams says.

As part of his greater mission to improve the overall quality of the food supply by shining a light on its many offenders, Adams has promised to continue investigating food at the scientific level. This includes future plans to unveil detailed analyses about the chemical content of many popular food items.

“Later this year, we’re going to be releasing pesticide testing results for off-the-shelf foods like these and many others, including breakfast cereals and infant formula,” Adams adds, urging viewers to stay tuned to for all of the latest updates.

For more news about how to eat better as part of a healthy lifestyle, be sure to check out

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